Yellow Pages fighting for usefulness

This week two things happened that made me think about the Yellow Pages. How userful are the printed Yellow Pages? The first was walking my daughter to school and seeing Yellow Pages sitting on letter boxes and in drive ways in the drizzle. It is questionable how useful a printed Yellow Pages is now, but […]
Tips on Using Glitterbug

Glitterbug Potion for Hand Washing Training How to use it 1. Rub the Glittebug Potion onto your hands 2. Wash your hands 3. Use the UV torch to show where Glitterbug Potion has not been washed off. What are you looking for? You are looking at the places that are glowing. These are the spots […]
Wireless Temperature Logger Video

Our first wireless temperature logger video We just launched our first wireless temperature logger video on wirelesstag.com.au/hospitality. I thought I would post it here as well to show you the direction we are heading. Transcript In every restaurant and café, fridge temperatures are critical to your success. If they fail you will need to throw […]
RPA Vaccine Fridge Should Not Have Failed

RPA is now asking hundreds of mothers with new born babies to contact them because a vaccine fridge may have been failing.This strikes me as an amazing problem for a major hospital. For more information see the full article from the SMH Low cost temperature loggers have now been available since I started this business […]
Marketing is only as good as your weakest link

Awesome product We have this awesome new product – the wireless temperature sensor. Everyone that we show it to absolutely loves it. It’s incredibly inexpensive and could potentially make half my products obsolete. It’s a marketing dream. And conversion rates are looking good So we create its own web site and move much of our […]
Why outsourcing SEO is a waste of money

I am still flooded every day by companies offering me their SEO services. Let me be very clear on this – they are not offering me web site development or content marketing, but specifically SEO services. And every now and then I decide to nibble at the bait and find out what they have to […]
Best Way to Monitor Temperature

Most people know their legal responsibilities when it comes to storing and transporting refrigerated and frozen items. They are doing it, and probably doing it correctly. But do you have proof? Doing and proving aren’t the same thing Not only do you have to keep your food outside the danger zone (5° to 60°C), you […]
Ventis Experiment a Failure

Disclaimer This is about how I asked for a modification to the standard Ventis system, how it performed, my conclusions, and recommendatations. If you just want the summary version about Ventis then read the last section. How Ventis works Ventis works by pumping cool air into your warm house. It isn’t an air-conditioning system and […]
eTemperature reporting options

Getting the mix right with reporting It is common practice to print a report of results for future reference. Traditionally there were two extremes – a detailed report that could go on for 30 pages, or a daily/min max report that summarised it all to 30 lines. A better option for many users is the […]